Better: Data Collection
With market leading data collection capabilities, Prosodic connects directly to the Facebook Graph and Insights API, Twitter API, and other direct data sources to obtain the most detailed view of content and interactions between brand and audience. In fact, on Facebook, Prosodic collects a brand’s entire historical base of content and interactions for analysis and reporting.
Faster: Decision Making
Prosodic uses powerful predictive analytics to project, seven days in advance, when an audience (or competitors audience) is most likely to be present and willing to engage. And only Prosodic offers Real-Time situational analysis of how content is performing in the critical minutes and hours after posting – enabling changes to reactive engagement or future posts on the fly.
Smarter: Analytics and Reporting
Adding accountability to visibility, Prosodic offers Next Generation Reporting that is truly actionable and meaningful to your social media efforts. See how audience behavior and preference shifts via Seasonality Reporting, measure brand compliance against recommendations, or see Paid Media Equivalency comparing investment in organic content versus paid media.